• Twitch pre-roll ads are getting a much-needed improvement

    2 days ago - By Android Headlines

    Twitch is updating the way it shows pre-roll ads on channels this year in an attempt to make the experience better for streamers and viewers, the company says. In an open letter about the roadmap for 2023, Twitch Chief Product Officer Tom Verrilli and Chief Monetization Officer Mike Minton discuss some upcoming changes to pre-roll ads, alongside other new features that will help streamers grow their channel and earn more money.
    Twitch also breaks down its past year in a 2022 year in review segment. Which highlights that streamers earned over $1 billion thanks to a multitude of changes and...
    Read more ...

     

  • Twitch Is Improving Pre-Roll Ads, Analytics, And More

    Twitch Is Improving Pre-Roll Ads, Analytics, And More

    2 days ago - By GameSpot

    Streaming platform Twitch has revealed its 2023 features roadmap, which includes changes to pre-roll adverts, new chat engagement tools, and more options to help users better manage their brand deals. Changing pre-roll ads to be less annoying is easily one of the biggest changes on the horizon, provided that Twitch members can commit to running three minutes of ads every hour, according to chief product officer Tom Verrilli and chief monetization officer Mike Minton. "Running three minutes of ads per hour in any way will disable all pre-rolls-they no longer have to be split into 90-second...
    Read more ...

     

  • Twitch is going to make pre-roll ads way less annoying

    Twitch is going to make pre-roll ads way less annoying

    2 days ago - By The Verge

    Illustration by Nick Barclay / The Verge
    Twitch is sharing a road map for features it's working on for 2023. Among them are changes to the way ads are run, new first-party tools to help with chat engagement, and tools to help streamers manage their brand deals. But the biggest is making pre-roll ads less annoying.
    For 2023, Twitch is working on changing how ads are displayed during a stream. As described in an open letter from chief product officer Tom Verrilli and chief monetization officer Mike Minton:
    In the first half of this year, we're making two changes to improve the way ads work...
    Read more ...