• TicketMaster discovers blockchain, buys Ethereum-powered app

    30 days ago - By The Next Web

    TicketMaster, the most globally recognized company in events ticketing, has given into the hype and bought a company specializing in blockchain-based ticketing solutions. Announced today, TicketMaster now owns Upgraded Inc., an American software firm responsible for creating a nifty smartphone app that authenticates event tickets using Ethereum technology. Essentially, Upgraded generates dynamic barcodes powered by smart contracts, which venues and ticket-holders can scan to ensure they don't fall victim to scalpers and other fraudsters. According to the release, TicketMaster believes...
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  • Ticketmaster buys a blockchain company to guard against ticket fraud

    Ticketmaster buys a blockchain company to guard against ticket fraud

    30 days ago - By Engadget

    Ticketmaster will soon have another way to fight bogus ticket sales: by hopping on one of the biggest tech bandwagons of 2018. It's acquiring Upgraded, a company that melds blockchain's distributed trust with encrypted barcodes to minimize the fraud...
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