• What you need to know in advertising today

    25 days ago - By Business Insider

    Google's business prospects in Europe seem to grow bleaker all the time.
    The company faces multiple probes, fines, and new rules that could raise costs and slice into revenue.
    On Monday, Susan Wojcicki, CEO of YouTube, appealed for help from the people who post clips to the web's top video-sharing site.
    In a blog post to YouTube's creators, Wojcicki wrote that a new piece of legislation in Europe threatens to "shut down the ability of millions of people... to upload content to platforms like YouTube," and is "a threat to both your livelihood and your ability to share your voice with the...
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