• Google plans strict vetting process for addiction center ads

    2 monthes ago - By SlashGear

    Earlier this year, Google temporarily banned advertisements for drug addiction treatment centers due to “deceptive practices.” Now, months later, the company is back with a solution to the problem: it'll review the ads before they're allowed to go live. The ban on addiction center ads will be lifted in July, and company LegitScript will be responsible for vetting the ads...
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  • Google will pre-vet addiction treatment ads following scams

    Google will pre-vet addiction treatment ads following scams

    2 monthes ago - By Engadget

    In September, following a Verge report detailing scams conducted through misleading drug and alcohol treatment advertising on Google, the company began pulling addiction treatment-related ads in the US. In January, Google did the same in the UK follo...
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  • Google will resume accepting ads from addiction treatment centers following rampant abuse

    Google will resume accepting ads from addiction treatment centers following rampant abuse

    2 monthes ago - By The Verge

    Google plans to resume accepting advertisements from alcohol and drug addiction treatment centers following a lengthy period of review, Reuters reports. Google originally stripped rehab-related search terms of advertising on its AdWords platform last September, following an investigation from The Verge detailing how misleading ads from disreputable treatment centers were gaming Google's algorithms to boost incoming patient numbers.
    Google says ads will now be vetted directly by Portland, Oregon-based LegitScript, which monitors online pharmacies for the National Association of Boards of...
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